Senior Product Marketing Manager

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Веб-сайт inDrive

Компания InDrive

Подробнее

We are looking for Senior Product Marketing Manager who will lead complex and long-term projects aimed at the growth of product and marketing indicators of business growth.

Tasks and duties are to:

  • Growth Hacking and Organic User Acquisition: Actively seek innovative methods for growth hacking to drive organic user acquisition
  • Identify and implement strategies to increase user acquisition and retention, leveraging creative and data-driven approaches to achieve sustainable growth
  • Project Management: Take charge of product marketing projects, ensuring their successful execution, from concept to completion, within set timelines and objectives
  • User Funnel Analysis and Conversion Optimization: Analyze the user funnel to identify bottlenecks and areas for improvement, with a primary focus on enhancing conversions at each stage. Implement strategies to optimize the user journey and increase conversion rates
  • In-App Communication Channels: Develop and implement novel channels of communication within the app to engage and inform users, fostering a seamless and enriched user experience
  • Customer Journey Mapping (CJM): Conduct in-depth CJM researches to gain a comprehensive understanding of the user experience, enabling the creation of more targeted and effective marketing strategies and product improvements

You will be a good fit for our team if you:

  • Experience: 5+ years of experience in product marketing, preferably in the technology or software industry
  • Advanced English
  • Product Knowledge: A solid understanding of the product development process and the ability to translate technical features into customer benefits
  • Market Expertise: Proven experience in market research, competitor analysis, and market segmentation
  • Project Management: Strong organizational and project management skills to handle multiple projects and deadlines simultaneously

What do we offer:

  • Stable salary, official registration, health insurance
  • Hybrid work
  • Unlimited opportunities for professional and career growth, regular external and internal training
  • Partially or fully paid additional training courses
  • The opportunity to become part of an international team of professionals and just good people who together create one of the coolest success stories in the global IT industry

Сфера деятельности:

Такси

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