ANCOR - стаффинговая группа, основанная в 1990 году. ANCOR предлагает клиентам решения в области аутсорсинга HR-функций и бизнес-процессов, рекрутмента и консалтинга. Головной офис группы компаний находится в Москве. ANCOR является лидером кадровой индустрии в России. Годовой оборот группы в РФ в 2021 году составил 25 миллиардов рублей. Более 2000 клиентов пользуются услугами ANCOR. Более 40 000 кандидатов находят постоянную и временную работу с ANCOR. ANCOR в России входит в международную стаффинговую группу. ANCOR в списке топ-30 компаний в мире по выручке от профессионального рекрутмента по данным агентства Staffing Industry Analysts
ПодробнееOur client, a large pharmaceutical company, is looking for a Marketing Lead.
Responsibilities:
Execution of Regional Species Plans and Brand Planning:
- Works closely with marketing leadership to give input into Annual Marketing Plan.
- Executes the roll out of country Marketing Campaigns to achieve Sales Targets in line with specific objectives as identified in the annual Category Plans.
- Executes the roll out of country Marketing Campaigns to achieve Sales Targets in line with specific objectives as identified in the annual Category Plans.
- Leads and develops supportive programs and projects to meet marketing objectives. Responsible for deliverables and execution of such programs.
- Builds metrics to track success and identify gaps versus planned outcomes.
- Coordination of the production and supply of all support and promotional material:
- Prepares/Supplies marketing communications items, such as leaflets, posters, detailers, and merchandise aligned with Global/International and Regional platforms and directions (Global and Local brands). Designs and supplies items for local brands where and when required.
- Working closely with internal personnel and external agencies involved in the production and final approval of all artworks and ensures compliance with industry and internal organizational regulatory requirements.
- Partners with Regulatory Department to ensure that all promotional material meets all legal requirements and is aligned with the latest product registration certificate.
- A&P planning/Expenditure & Sales Forecasting:
- Budgetary Management: Brands are supported by an Advertising and Promotions (A&P) budget, used to fund campaigns and promotions. It is the responsibility of the REU/RUS Marketing Leader and Marketing Managers to manage the budget, to ensure appropriate allocation of resources.
- Partners with Business Unit, Supply, Regulatory and Quality to ensure sufficient product stock (by SKU) available to meet Sales Targets, at the same time meeting Inventory objectives.
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Customer Centricity:
- Analyzes needs and requirements by interacting with customers, consumers, and sales teams, determining appropriate market research to determine customer needs and to identify the competitive pricing.
- Spends time in the field as needed to support Sales teams, meeting customers and consumers and gathering feedback on a first-hand basis.
- Develops a deep understanding of the customer and customer needs.
- Manages brands and products pricing, exposure and price control.
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Develop and maintain business relationships with key business partners:
- Builds positive relationships with relevant external bodies, such as KOLs, advertising agencies, key vendors etc.
Requirements:
- Degree level in life science or business qualification.
- MBA or professional marketing qualification is desirable.
- 5+years marketing experience
- Fluency in English language is essential, written and verbal communication.
Сфера деятельности:
Кадровые агентства
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