ECOS is an international IT / Fintech company, engaged in the development of a platform for cloud mining, sales of equipment with automation for mining, hosting and other products.
We are looking for an Email & CRM manager!
Responsibilities:
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Develop and implement an email marketing strategy to improve the quality of onboarding and turn conversion into a successful launch of traffic on the platform;
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Develop communication maps and launch automatic chains that include all available push channels: email, web, inApp, Pop-Up, whatsapp, telegram, etc.;
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Analyze and segment the customer base;
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Conduct A/B testing of new hypotheses;
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Copywrite e-mail texts;
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Prepare technical specifications for designers;
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Mark email campaigns using UTM parameters;
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Generate daily, weekly and monthly analytical reports and come up with action plans for the following periods;
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Prepare email and push-mailings: collect information from all participants in the process and prepare technical specifications for designers;
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Conduct email campaigns: prepare templates, send manual letters, work with service mailing lists;
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Control HTML-layouts and correctness of tags and links;
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Test and launch omni-channel communications;
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Set up advertising campaign scenarios and auto-funnels in Carrot quest and CRM Bitrix 24;
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Set up personalized communications;
Requirements:
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3+ years experience as an Email marketer;
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Ability to work with A/B tests;
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Creativity and curiosity;
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Excellent technical skills;
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Critical thinking and problem-solving skills;
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Ability to navigate in HTML-layout (not to make up from scratch, but to make changes in the code);
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Knowledge of the technical features of communication channels (email, push, in-app);
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Observation and understanding of current trends in email and push mailings;
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Analytical thinking, the ability to draw conclusions based on data;
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Experience in setting up omni-channel campaigns;
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Written and spoken English (B2 at least).
Working conditions:
- Flexible start of the working day (from 9-00 to 10-00), work schedule – 5/2;
- Competitive salary;
- Opportunity for professional development and growth in a dynamic and fast-growing company.
Please mention your salary expectations in the cover letter.
Сфера деятельности:
Финансово-кредитное посредничество (биржа, брокерская деятельность, выпуск и обслуживание карт, оценка рисков, обменные пункты, агентства по кредитованию, инкассация, ломбард, платежные системы), Интернет-компания (поисковики, платежные системы, соц.сети, информационно-познавательные и развлекательные ресурсы, продвижение сайтов и прочее), Разработка программного обеспечения, Системная интеграция, автоматизации технологических и бизнес-процессов предприятия, ИТ-консалтинг
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