About the Company:
An international FMCG company is looking for a Retail Marketing Manager to drive the adaptation and execution of marketing strategies in Georgia and Armenia, ensuring strong support for sales and customer engagement.
Responsibilities:
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Adapt and implement local marketing strategy and 7Ps execution plans in line with divisional priorities.
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Maintain a 12-month activity grid by country/channel/key customer.
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Manage product portfolio, including launches of new products.
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Execute TPR strategy and BTL activities, organize events and promotions.
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Implement global initiatives aimed at increasing engagement with top customers.
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Ensure best-in-class in-store visibility (POP execution).
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Support business planning processes: annual, monthly, and new product plans.
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Participate in customer meetings, presenting and defending marketing plans.
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Analyze promotion efficiency and provide recommendations based on sales data.
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Monitor market trends and competitors to support profitable growth strategy.
Requirements:
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2–3 years of marketing experience (preferably FMCG) and collaboration with sales/customer development.
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Strong command of Excel, PowerPoint, and Google tools.
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English – Upper-Intermediate or higher.
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University degree.
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Experience in supporting functions will be a plus.
We offer:
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Career opportunities in a leading international FMCG company.
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Participation in regional projects and cooperation with key customers.
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Competitive salary and benefits package
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Medical insurance
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Meal allowance
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Internet allowance
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Paid sick leave
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